Car hire comparison site Carrentals.co.uk is advising all customers that the troubles affecting the car rental industry throughout this year are set to continue well into 2010. Carrentals.co.uk managing director Gareth Robinson said that due to the recession many car hire firms have been unable to secure the required funds to increase the size of their fleets in line with customer demand. He said that this has caused a shortage of vehicles as well as price hikes on those vehicles still available.
It had been expected that the recession would produce a reduction in the amount of customers hiring vehicles and that the limited number available would be enough to cater to demand. However the number of people wanting to hire vehicles remained steady and this resulted in some companies selling out completely during peak periods. This trend could get worse in 2010.
easyCar’s Owen Coles said that the industry is bracing itself for chronic shortages of vehicles available to customers. He said that as the recession eases more customers were expected to book car rentals. However there is still an amount of uncertainty as to whether financial institutions are ready to hand over the necessary funds for car hire firms to expand fleets to meet the predicted demand.
Robinson said that his advice to anyone wishing to rent a car next year would be to book it as far in advance of the date of travel as possible. He also advised customers to use a price comparison site to secure the best deals.



