Future car renters in the UK will more likely be familiar with an Italian built car than the popular budget Vauxhall Corsa that is commonly used by rental companies. That’s due to a decision by the UK’s largest driving school BSM, to dump the British made car in favour of the Fiat 500.
The driving school, which buys more than 3,000 such cars a year to add to its fleet, have struck a four year deal with Fiat which will include a £500 discount off any Fiat models purchased by a graduate of the driving school.
According to BSM, 70 per cent of learners buy the same first car as the model they learnt to drive in, which will have significant influence on any cars they hire while on holiday.
Fiat’s cars had a “modern outlook and appeal” which would attract more learner drivers said BSM managing director Abu Shafi.
More than 130,000 Britons learn to drive with BSM a year and one of its former pupils is the Queen.
The Corsa and Fiat 500 have both traditionally been popular with car rental companies as a budget rental option. Young drivers are more likely to choose a car, off the car comparator sites that they are familiar with noted one Car rental franchisee.

