News

Danish tourism bosses apologise for YouTube campaign

September 18th, 2009 Written by James DOWNIE

Denmark’s tourism chiefs have been forced to apologise over a campaign aimed to attract men with the promise that its women are easy.

Marketing bosses uploaded a video to YouTube in which a beautiful blonde woman said she was looking for her child’s father.

The woman claimed her child August was the result of an alcohol-fuelled one-night stand with a stranger in the capital Copenhagen after she showed him the Danish custom of ‘cosiness’.

She then urges the mystery man whose name she can’t remember to make contact with her with photos of the mother and her son on the site.

The clip appeared to be shot on a video camera in the woman’s house and has attracted over a million hits.

However the video has sparked nationwide controversy after it was revealed to be a set-up as a tourism campaign aimed to attract more male travellers to Denmark.

The woman in the video said: “We met one and half years ago when you were on vacation here. We went back to my house and we ended up having sex,” the woman says in the clip.

“The next morning when I woke up, you were gone. I just want to let you know that August is here and he exists. I feel I owe that to both you and him.”

The hoax caused outrage across the country with one newspaper labelling the campaign as grotesque.

Visit Denmark defended its actions by saying that it was a good and sweet story about a mature, responsible woman who lived in a free society and shoulders the responsibilities of her actions.

But the clip, featuring actor Ditte Arnth Jorgensen, was pulled.

Visit Tourism CEO Dorte Kiilerich has since apologised for the film, saying that it certainly wasn’t the idea.